By Breck Dumas | Fox Business
Molson Coors is rolling back its diversity, equity and inclusion (DEI) initiatives, becoming the latest in a string of iconic American companies to step away from so-called “woke” policies in recent months.
Conservative activist and filmmaker Robby Starbuck, who has been leading a campaign exposing major corporations’ woke policies, said Tuesday on X that Coors sent him a letter its leadership team had circulated to employees that day to explain the changes after he threatened company executives last week.
In the letter, provided to FOX Business from Coors, the company’s executives said its human resources team began making plans in March to broaden the view of its DEI polices to ensure all “employees know they are welcome.” The company did not comment beyond the contents of the letter.